1 years RAJAR data available (2008 to 2010)
Previously known as:
102.7 Hereward FM (until Mar 2009)
Heart 102.7 Peterborough (was Hereward) (until Mar 2010)
Since 2008: Weekly reach decreased by 10,000 by -10,000 to 108,000
Latest 12 months: Weekly reach increased by 2,000